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Sentient design
After years moving from the drawing board to the project and back, IFI created a unique process that dictates all its designs. This is called sentient design; a process that engages all project shareholders into a predesigned choreography, ultimately giving them space to thrive while guiding them to tangible results. Our studio excels in assessing an individual's emotional state while incorporating personalisation and context and staying in line with the project’s variables.